Another High Street Rebrand

[woah]

I remember that - it was a very bizarre shopping experience. Like you say (and can see) it was barely touched fit out wise, only a couple of floors were opened so you couldn't get to some of the bits shown in the photos like the service desk/restaurant. I think it closed as Sunwin in 2006 and never re-opened after TK Maxx vacated, it was demolished a few months ago to make way for a new development including a new H&M store.

[thegeek]

[AxG]

And more new packaging.

[Pete]

And more new packaging.

Yes I saw this today in Tesco and they are gorgeous

[thegeek]

Have they done a Cadbury and dropped the possessive, or is it just round the side of the box?

[Pete]

Have they done a Cadbury and dropped the possessive, or is it just round the side of the box?

It wraps around the box

[Alexia]

Pushing the company name over the now much-smaller brand I notice. That All-Bran / Crunchy Nut box is almost indistinguishable at a glance / if you have sight problems.

Wonder what shiny-ass marketing grad thought that up.

[Pete]

Pushing the company name over the now much-smaller brand I notice. That All-Bran / Crunchy Nut box is almost indistinguishable at a glance / if you have sight problems.

Wonder what shiny-ass marketing grad thought that up.

I mean there's a pretty big product picture in the middle

[bilky asko]

Either your mother is thick or she's sick of being told what cereal to buy by you.

[sqwidge1978]

Card Foctory has had a rebrand towards the end of last year.

Old Logo


Stacked/Square Version


New Logo


Square Version


New Store Front

[Pete]

returning to kelloggs for a moment. I notice the corn flakes word mark remains the same size despite the other changes around it.