Ill-conceived advertising

Steve in Pudsey
Posts: 200
Joined: Fri 02 Jan, 2004 09.45

Dixons seems to have pulled its recent, ill-advised strapline "The last place you want to go"

http://www.theregister.co.uk/2009/12/22 ... _campaign/
rts
Posts: 1637
Joined: Fri 15 Aug, 2003 14.09

I thought the Dixons campaign was excellent. Very refreshing, and I'd hope people were intelligent enough to understand it's irony, rather than autistically taking it on face value.
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Steve in Pudsey
Posts: 200
Joined: Fri 02 Jan, 2004 09.45

If Dixons didn't have its unenviable reputation for crapness, people might have been more inclined to see it as intended, and if they had actually used it more widely - the only time I (and seemingly many others) saw that strapline was on the website, and thus wondered whether somebody with a grudge had defaced the website.
Jovis
Posts: 1454
Joined: Fri 25 Aug, 2006 20.08

rts wrote:I thought the Dixons campaign was excellent. Very refreshing, and I'd hope people were intelligent enough to understand it's irony, rather than autistically taking it on face value.
I heard similar reports about the Emperor's New Clothes.
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Col
Posts: 285
Joined: Mon 06 Sep, 2004 18.51
Location: York
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There's definitely some dodgy, contrived - if not ill-conceived - advertising going on over the road at TVF right now.
Beep
Posts: 741
Joined: Sat 24 Mar, 2007 23.53
Location: That London

Care to elaborate?
The TV Guide service spam or are you that blind?
rts
Posts: 1637
Joined: Fri 15 Aug, 2003 14.09

Jovis wrote:
rts wrote:I thought the Dixons campaign was excellent. Very refreshing, and I'd hope people were intelligent enough to understand it's irony, rather than autistically taking it on face value.
I heard similar reports about the Emperor's New Clothes.
Meow.
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James H
Posts: 1276
Joined: Tue 20 Jul, 2004 14.49
Location: In your endo

Don't worry- I think Santa seems to have taken a shit in Beep's chimney this year. He's being a right tosswipe on the other side. Why can't he find a side and stick to it?
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Pete
Posts: 7629
Joined: Fri 15 Aug, 2003 13.36
Location: Dundee

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hmmmm
"He has to be larger than bacon"
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marksi
Posts: 1892
Joined: Wed 07 Jan, 2004 05.38
Location: Donaghadee

Boots: "Here Come the Girls". Instantly excluding half the population. They didn't have any proper Christmas ad this year. And this year is the first in a long time I haven't used their website for lots of Christmas 3 for 2 offers for presents. No specific reason why, didn't even look at the site.
Alexia
Posts: 3001
Joined: Sat 01 Oct, 2005 17.50

marksi wrote:Boots: They didn't have any proper Maggiemas ad this year.
Apart from the one where they all exchange presents at a drinks party you mean?

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