It's All In The Name

tvnerd · Tue 21 Jul, 2009 14.08

It's a chocolate bar and not a company: they changed the name Raider into Twix... I can still remember the commercials when they changed it, I think it was at the beginning if the 90's...

Gavin Scott · Tue 21 Jul, 2009 14.22

tvnerd wrote:It's a chocolate bar and not a company: they changed the name Raider into Twix... I can still remember the commercials when they changed it, I think it was at the beginning if the 90's...

In the UK or somewhere else?

They've always been Twix here.

I think that may be the first time I've ever typed Twix.

Oooh.

Sput · Tue 21 Jul, 2009 14.51

This will be the first time I've ever typed "Twix" without the words "extraction strategy" next to it.

Oh, damn. They they are again.

Philip · Tue 21 Jul, 2009 17.10

What was the point in that then? 'Twix' could have been the old name and 'Raider' the new one; it wouldn't have made any difference - they don't mean anything. What do they have to do with chocolate?

Then again, you could say that for pretty much any chocolate bar except for 'Dairy Milk'.

Nick Harvey · Tue 21 Jul, 2009 17.37

I'm sure Twix did stand for something originally. Twin bix, or something like that? It definitely had something to do with there being two in a wrapper.

WillPS · Tue 21 Jul, 2009 18.14

Sput wrote:Perhaps the greatest and most thorough metamorphosis of them all: ONDigital to ITV Digital. Now there was a well-executed, thorough and orderly transition!

I didn't think it was that messy a transition all said. They did increase their subscriber base, just nobody took the sport channel it was there they had hedged all their bets.

I did think it was hilarious how they sent out shiny stickers so people could "covert" their set top boxes. How about a software update!?

Sput · Tue 21 Jul, 2009 18.50

We never got any stickers

Gavin Scott · Tue 21 Jul, 2009 18.53

Sput wrote:We never got any stickers

Me either. I bought a pre-paid box from Argos.

Sput · Tue 21 Jul, 2009 19.16

Loyal contract holders here! Remarkably bad cop-out though. I remember a little while after the collapse, people with ondigital boxes were still hoping "the software update the lady on the phone promised" would still be transmitted, evidently unaware that the CS people were just saying anything to keep people signed up.

WillPS · Thu 23 Jul, 2009 03.28

It was a nice simple GUI in my opinion... just slow to varying degrees of awful. They were no slower than the Pace boxes ntl:home were pushing out at the time though.