Another High Street Rebrand
It wasn't one of the film/TV show spoof adverts, is it? They've been using logos in the style of whatever they've been using. I presume it was either the Ghostbusters of Wizard of Oz one, unless they've put the fat bloke in some other film now.
Looks like we've seen the last of those ads. Thanks for posting that video, Jake. Yes, that's the ad I saw.james2001 wrote: Sat 06 Apr, 2019 21.10 It wasn't one of the film/TV show spoof adverts, is it? They've been using logos in the style of whatever they've been using. I presume it was either the Ghostbusters of Wizard of Oz one, unless they've put the fat bloke in some other film now.
My local Southern Cooperative has reopened today having been refurbished. The outside still uses a varient of thecoperative food branding but i think this is temporary as inside everything uses the southern cooperatives new logo which is also added to the outside signage.
Inside its all grey and black but not really the same as the coop group

Inside its all grey and black but not really the same as the coop group

has the post office sign been hit by a van?
I wonder what the logic behind this sort of thing is? I appreciate they want to retain their independence from CWS but at the same time why stick with a generally hated incarnation of the brand rather than embrace the universally praised return to the 60s logo?
There would be several easy ways to integrate the southern coop branding on the 2016 identity which would surely be better :/
I wonder what the logic behind this sort of thing is? I appreciate they want to retain their independence from CWS but at the same time why stick with a generally hated incarnation of the brand rather than embrace the universally praised return to the 60s logo?
There would be several easy ways to integrate the southern coop branding on the 2016 identity which would surely be better :/
"He has to be larger than bacon"