Wow, I didn't know there were any stores still with decor from that era. The "look" you refer to you was, I'm pretty sure, launched in 1982 and certain elements tied in with their marketing campaign of the same year, "Checkout 82" - TV ad here.james2001 wrote:The one in Worksop still has the logo BEFORE that one, and the white & cream stripes around the inside, and the "typewriter" font everywhere, or at least it did last time I was there earlier this year.
Funny old company, Tesco. They change their own brand pack designs to the point of obsession (I've previously reported on here that their Olive Spread had 3 designs in the space of 1 year) yet they'll leave store signage unchanged for a third of a century!
I assume their signage department/contractor still produces signs to the 1982 branding guidelines for when those old stores need replacement or updated signs but want to keep a consistent appearance. That was certainly the case when I last checked a few years ago in the Hanley store - it had the 1982 look but new signs were still produced in Typewriter font, red on white, with the red piping around the edge, for things like car park prices and opening times.