Another High Street Rebrand

Inspector Sands · Mon 17 Oct, 2011 10.24

WillPS wrote:]I love stuff like that, always reminds me of the National Bus Company:

And the FedEx logo..

Although it doesn't work as well on the Arabic version:

Nick Harvey · Mon 17 Oct, 2011 10.29

I don't know if it's just because your brain instantly recognises the English letters and, therefore, focusses on them rather than the arrow, but I always notice the arrow far quicker in the Arabic version.

Inspector Sands · Tue 18 Oct, 2011 01.43

Nick Harvey wrote:I don't know if it's just because your brain instantly recognises the English letters and, therefore, focusses on them rather than the arrow, but I always notice the arrow far quicker in the Arabic version.

Yes, but also I'm pretty sure that the arrow on the Arabic one isn't actually formed by the characters, it looks plonked on to me

Ebeneezer Scrooge · Tue 18 Oct, 2011 11.32

Nick Harvey wrote:I don't know if it's just because your brain instantly recognises the English letters and, therefore, focusses on them rather than the arrow, but I always notice the arrow far quicker in the Arabic version.

edit: link added because the image was too big!

Alexia · Wed 19 Oct, 2011 20.21

Inspector Sands wrote:
Nick Harvey wrote:I don't know if it's just because your brain instantly recognises the English letters and, therefore, focusses on them rather than the arrow, but I always notice the arrow far quicker in the Arabic version.
Yes, but also I'm pretty sure that the arrow on the Arabic one isn't actually formed by the characters, it looks plonked on to me

Federal Express in Arabic is : فيدرال اكسبرس

FedEx is : شركة

JAS84 · Thu 10 Nov, 2011 00.29

lukey wrote:Is there a VOD service *not* using a stylised play symbol in their logo?

Yeah, 5Demand and 4OD. 5Demand's is just the normal Channel 5 logo with the word demand next to it in capital letters, while 4OD's is the normal Channel 4 logo with a O inside a D.

Jamesypoo · Thu 10 Nov, 2011 00.52

Sky Go/Anytime whatever it's called?

JAS84 · Sat 19 Nov, 2011 18.28

Sky Go is the service allowing you to stream channels through the Internet, and Sky Anytime+ is the catch-up service. They don't have logos at all, just plain text. It's odd that they use two brands, both of their BBC counterparts are considered part of iPlayer.

Jake · Sat 19 Nov, 2011 18.47

JAS84 wrote:Sky Go is the service allowing you to stream channels through the Internet, and Sky Anytime+ is the catch-up service. They don't have logos at all, just plain text. It's odd that they use two brands, both of their BBC counterparts are considered part of iPlayer.

What about this one?

wells · Wed 25 Jan, 2012 23.22

I notice Poundland have opened their first few Irish stores under the Dealz brand. They've also opened one on the Isle of Man

www.dealz.ie

The branding appears to be exactly the same as Poundland apart from the name and they proudly claim to be 'part of the Poundland group'.

The fixed price point in Ireland is €1.49 and on the Isle of Man £1.20 they cite the shipping costs as being the reason they can't sell for a quid, although I suspect it's in line with the competition selling at a higher price.

If they couldn't maintain the £1 price point in the UK in the future this is a brand they could adopt in years to come.

WillPS · Thu 26 Jan, 2012 03.24

:O I hope nobody has told the "World Famous £1.20 Shop", of Tenby, Aberaeron and New Quay! Their shops seem to have a suspicious number of items I've seen at 99p Stores - leading me to think they've made a business out of a 21p margin.