Another High Street Rebrand

Philip
Posts: 1039
Joined: Fri 22 Feb, 2008 21.23
Location: Merseyside
Contact:

scottishtv wrote: Sun 11 Apr, 2021 20.57 I see Coke Zero has had a design alteration:
https://www.marketingweek.com/coca-cola ... -strategy/
Why do they have to keep fiddling with the packaging? Just keep it simple.
Image
User avatar
Bail
Posts: 1142
Joined: Fri 15 Aug, 2003 21.41
Location: Not Alaska

Philip wrote: Sat 17 Apr, 2021 10.33
scottishtv wrote: Sun 11 Apr, 2021 20.57 I see Coke Zero has had a design alteration:
https://www.marketingweek.com/coca-cola ... -strategy/
Why do they have to keep fiddling with the packaging? Just keep it simple.
In essence they make less on "fat" coke now with sugar taxes, so want to push Zero as tastes the same but makes them more money and its still not selling.
Image
Philip
Posts: 1039
Joined: Fri 22 Feb, 2008 21.23
Location: Merseyside
Contact:

Hmm, I haven't tried the new Zero Sugar but I liked it previously. Then again I also liked the taste of Coca-Cola Life which lasted about 5 minutes.
Image
Jonwo
Posts: 83
Joined: Sat 26 Apr, 2008 02.05

I tried the new Coke Zero recently and if they've changed the formulation, I can't tell the difference.
TRWBUK
Posts: 7
Joined: Sat 17 Apr, 2021 17.33

Jonwo wrote: Sat 17 Apr, 2021 15.50 I tried the new Coke Zero recently and if they've changed the formulation, I can't tell the difference.
Yes it still tastes like shite.
User avatar
tillyoshea
Posts: 344
Joined: Sun 23 Nov, 2003 14.34
Location: Newcastle upon Tyne
Contact:

Jonwo wrote: Sat 17 Apr, 2021 15.50 I tried the new Coke Zero recently and if they've changed the formulation, I can't tell the difference.
I also can’t taste any difference between the formulations, but then I’ll admit to being a complete heathen who can’t taste any difference between it and ‘proper’ coke either.
User avatar
Nick Harvey
God
Posts: 4057
Joined: Fri 15 Aug, 2003 22.26
Location: Deepest Wiltshire
Contact:

tillyoshea wrote: I also can’t taste any difference between the formulations, but then I’ll admit to being a complete heathen who can’t taste any difference between it and ‘proper’ coke either.
Errrrr, you wouldn't also have a new persistent cough and a fever by any chance, would you? <grin>
bilky asko
Posts: 1229
Joined: Sat 08 Nov, 2008 19.48

tillyoshea wrote: Sat 17 Apr, 2021 23.40
Jonwo wrote: Sat 17 Apr, 2021 15.50 I tried the new Coke Zero recently and if they've changed the formulation, I can't tell the difference.
I also can’t taste any difference between the formulations, but then I’ll admit to being a complete heathen who can’t taste any difference between it and ‘proper’ coke either.
Speaking of not being able to tell the difference, I tried some (newly launched) Pepsi Max No Caffeine. Even in the knowledge it was the caffeine free version, it tasted just like the caffeinated version (which I've found is not the case for Diet Coke Caffeine Free and the Diet Pepsi one).
Image
nwtv2003
Posts: 700
Joined: Tue 20 Jan, 2004 22.20
Location: Granadaland

https://twitter.com/renault_uk/status/1 ... 35331?s=21

It seems like Renault has changed their logo and has taken a bit of inspiration from the past. Their website seems to have the old logo, but social media has this logo instead.
steve
thegeek
Posts: 682
Joined: Sat 04 Jun, 2005 12.35

Tesco Mobile have made a few tweaks - they're (finally) using the new Tesco typeface, have gone flat, and have reversed their blobs.

Image

Image

(apparently this happened back in September but I failed to notice it until now)
sqwidge1978
Posts: 77
Joined: Sat 25 Jun, 2016 15.42

Not strictly High Street, but ZOOpLa have had a rebrand

https://www.creativereview.co.uk/zoopla-rebrand-zag/
Please Respond