Metropol

BBC London is now BBC Radio London...

Apparently to celebrate 45 years on air. Hardly worth the change, though one thing I note from their tweets is their visible branding has changed their URL from bbc.co.uk/london to bbc.co.uk/radiolondon - hardly worth changing!

What is it hardly worth?

BBC local radio in London has re-branded on a semi-regular basis, especially in the noughties. Still, despite advertising on the regional trailer slots on BBC One, the Rajar for this full service station is lower than LBC London News, the part-time station staffed by Global newsroom journalists.