I don't think this is a real problem they have. The limiting factor is usually height, not width.
To add to the list of problems - I don't understand the logic in a stacked logo with a small WH and a big S if the name is just WHS now?
I don't think this is a real problem they have. The limiting factor is usually height, not width.
Perhaps a separate experiment for a future rebrand of the remaining bigger stores as 'Big S'? Someone really wanted to use the name 'Big W' but found it had already been used by a previous successful retail chain!
I think it's more likely they just like-for-like replaced the present stacked WHS logo (which makes sense because it emphasises the 'Smiths' part), either not considering or not caring for the fact it makes little sense now given the name has changed.
I feel as though this happens every 5/10 years.Philip wrote: ↑Tue 09 Jan, 2024 15.17 Several old packaging designs for Dairy Milk are coming back for a limited time in honour of Cadbury's 200th anniversary. Just in case you walk into the corner shop and think you've entered a timewarp...
https://www.cadbury.co.uk/products/bran ... airy-milk/
I bought a retro 1990 wrapper back in 2006- that was more recent then than 2003 is now, however scary that seems.bilky asko wrote: ↑Tue 09 Jan, 2024 17.33 I think it's the first time they've brought back such a recent era with these retro editions