miss hellfire wrote:Oh the shame you must be feeling right now.
No shame whatsoever. It was very catchy at the time methinks, and as corporate songs go, written by committee, it wasn't bad when seen with the video. I will have to search for that now I have been lambasted by the forum as someone of little/no musical taste. :roll:
EDIT 1:
It was only the jingle "we are Teesside" that was used in the adverts, along with the unvocalised music. No traces exist on the net of the videos under a Google search, so unless anyone has one, which I would like to see again.
Teesside was originally the name of the region, but only as a County Borough of Yorkshire from '68-'74 when Cleveland was created. Cleveland was abolished in 1996 and there had to be a way of keeping the regeneration programme going between the 4 new unitary authorities.
It was a good marketing move which did well. The area is continuing to develop after the TDC was also abolished in 1998 (and not 'cos of their choice of music).
I enjoyed my time living in Teesside and that music brought back memories. I hate to see it "dissed" on here!
EDIT 2:
tillyoshea wrote:Then they unleash
Why? To whom did this seem a good idea?
Tilly, I imagine from your location info on your profile that you're at Uni in Stockton/Middlesbrough.
In which case you shuold be grateful for the energy and enthusiasm of the TDC that created the University out of the rubble of a disused Steel Works on the east bank of the Tees between the two areas. Together with a quays area full of luxury homes which the sale of paid for further development.
In the early 1990s Teesside was a desolate rundown area struggling to come to terms with transforming itself from an area of heavy industry which stretched back to the birth of the Industrial Revolution. Organisaions like the TDC attracted many Service Industry jobs and saved many thousands of people from long-term unemplyment.
It's easy to critisice "cheesy" music, jingles and promos, but unless you lived through that era of hoplessness, I doubt you would appreciate the good that those organisations accomplished in promoting the area! Part of my final task working in Stockton was to find jobs for some 500+ people who would otherwise be made redundant...thanks to the new jobs created by the likes of TDC we found employment for all but 12 (who wanted redundancy anyway).
You annoyed me with your dismissive comments. 'Nuff said !