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New Sony ad..
Posted: Wed 18 Oct, 2006 22.14
by Bail
http://www.gizmodo.com/gadgets/home-ent ... 208477.php
Just found that, quite by chance, it's first airing on TV was yesterday I belive... How much money do they have to throw at these things.
Posted: Thu 19 Oct, 2006 11.11
by Charlie Wells
There was a bit in Media Guardian the other day about it...
http://media.guardian.co.uk/advertising ... 13,00.html
Sony today unveiled its eagerly-anticipated TV ad featuring 70,000 litres of paint exploding on a disused council block in Glasgow.
The ad, created by Fallon, required 1,700 detonators, 455 mortars, 622 bottle bombs, 65 camera positions and a crew of 200 people.
The adverts also available to view at
http://www.bravia-advert.com/paint/thead/
Posted: Thu 19 Oct, 2006 15.30
by Ant
The HD version looks amazing right enough. You can download it from that site.
Posted: Thu 19 Oct, 2006 17.00
by Gavin Scott
I know some people involved in the fit-up for the Glasgow flats.
Actually, those abandoned blocks have seen more use since they were emptied than they ever did housing Glaswiegans.
We were involved in a show there last year where actors played scenes in various apartments, while cameramen absailed down the building with cameras bolted to their safety helmets.
True story.
Posted: Fri 20 Oct, 2006 10.50
by Spencer For Hire
Ooh, what a terrible mess.
Posted: Fri 20 Oct, 2006 17.18
by Jenny
Oh right, if I were to chuck a load of paint around in public, I'd be done for vandalism, but if Sony do it, it's alright? Just goes to show, if you've got money you can always buy your way out of trouble.
Posted: Fri 20 Oct, 2006 17.20
by Sput
I'm sure they went through most of the official channels that I don't when I fling paint from towers.
Posted: Fri 20 Oct, 2006 18.35
by Pete
Jenny wrote:Oh right, if I were to chuck a load of paint around in public, I'd be done for vandalism, but if Sony do it, it's alright? Just goes to show, if you've got money you can always buy your way out of trouble.
to be fair, they chucked around environmentally friendly paint, and then spent 5 days cleaning th whole lot up
Posted: Mon 30 Oct, 2006 12.29
by noelfirl
MediaGuardian wrote:The advertising watchdog has decided against launching an investigation into Sony's new, explosive "paint" TV ad, despite complaints that it is inappropriate in "today's climate of terror".
The Advertising Standards Authority received four complaints from members of the public that the ad was "insensitive" and in "poor taste" given the current climate of terrorist threats.
http://media.guardian.co.uk/advertising ... 91,00.html
Shouldn't the phrase "members of the public" be spelled "muppets"?