Metropol

Can anyone explain what the supposed appeal in those o2 adverts with the absolute cock of a fawn is meant to be? Because I cannot bear them.

Pete wrote:Can anyone explain what the supposed appeal in those o2 adverts with the absolute cock of a fawn is meant to be? Because I cannot bear them.

I like the flute at the end. But that's all.

And on a separate note, I'm displeased by the use of "yeah right..." as dialogue in commercials. Currently being used by that woman off "Goodnight Sweetheart" in the Churchill ad and some other woman in the TK Maxx ad.

Just sounds like they're trying too hard to make it sound like naturalistic speech - which is fine in a drama, but when they start foaming at the mouth about discounts and stuff it loses the air of reality they tried to convey.

So its a big "no! right?" from me.

One advert that makes me cringe is that laser eye correction advert (Optimax?) where the woman is talking about the results, then at the end casually says in a laughing voice "I'm not exaggerating, I'm being truthful!"

Terrible..

EDIT: It's this one http://www.youtube.com/watch?v=R8GLJrcN ... ature=plcp

A minor peeve is the ad for the HP laptop with disclaimer 'the colour of the model shown is not available in the UK'.

Though I suppose at least they're not like Dell who only seem to advertise their laptops being available in so many colours - and not the technical specs.

The muller advert. The really really long one that seems to cram in as many copyrighted characters as possible.

What's going on with that, then?

Sput wrote:The muller advert. The really really long one that seems to cram in as many copyrighted characters as possible.

What's going on with that, then?

After seeing the advert, I have to say it is very strange. There doesn't seem to be a story-line or plot, just random visuals.

Um, yes! Seems weird that Muller would try and position themselves as youthful and fun. Indeed in terms of appealing to kids if that's what it's about then, their yogurts are really unlikely to. All those boring corner affairs or light pots, Muller rice, blah, blah.

Can't really see the point of the campaign, and if it's trying to reposition them as youthful and fun then more work is needed. I don't even think it's linked in to any on-pack promotions or anything (well not that I've seen anyway).

One year since the Tea Folk's return, and Tetley have finally given us another classic heart-warming advert.



I just love this advert. It's the best advert on TV at the moment - Tetley's ads like these are the only ones I look forward to seeing again and again.

Tetley are the champions at these adverts. Two examples I can find from their YouTube channel are Cup Final, and of course, the brillant, memorable, never-gets-old, Lovely Day.



That's better. That's Tetley.

scottishtv wrote:Um, yes! Seems weird that Muller would try and position themselves as youthful and fun. Indeed in terms of appealing to kids if that's what it's about then, their yogurts are really unlikely to. All those boring corner affairs or light pots, Muller rice, blah, blah.

Can't really see the point of the campaign, and if it's trying to reposition them as youthful and fun then more work is needed. I don't even think it's linked in to any on-pack promotions or anything (well not that I've seen anyway).

Except, I don't think it's even positioning itself as youthful. Very specifically, it seems to be hitting at 'people raised on the 80s', which as far as a yogurt-peddling strategy is just....weird....and in execution - pish.

lukey wrote:I don't think it's even positioning itself as youthful. Very specifically, it seems to be hitting at 'people raised on the 80s', which as far as a yogurt-peddling strategy is just....weird....and in execution - pish.

So it's a clumsy attempt at the people-enjoy-good-memories-in-a-recession advertising strategy. Can't say I have any particular memories of Muller yogurts, never mind happy ones.

What makes it worse is the Facebook page they are slightly pushing is full of comments saying how great and creative the ad is. Eugh, people.

Yes, if they wanted to appeal to 80s kids they would have bought the "Ski Yoghurt" brand. Muller didn't exist in the UK then.

Its nonsensical - but I did find myself thinking, "good grief, how many more characters have they licensed?".

I'm guessing Hanna-Barbera must be having a fire sale.