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Re: Another High Street Rebrand

Posted: Sat 11 Aug, 2012 02.25
by wells
A lot of companies wait till most of their stores have been completed. Comet seemed to have a different logo on TV ads to the store when I used to go past for very long time.

Llyods TSB is using different logo onscreen to it's new look as well.

Apollo 2000 an electrical store based primarily in the midlands is now simply branded Apollo, a rebrand which I think it's fair to say is long overdue.

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The slightly amended logo can be viewed here: http://www.apollo2000.co.uk/.

They've been owned by Hughes Electrical for the past few years, the logo of which reminds me of Tandy.

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Re: Another High Street Rebrand

Posted: Tue 21 Aug, 2012 23.46
by dosxuk
I've not seen any mention of the new British Gas logo

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Re: Another High Street Rebrand

Posted: Wed 22 Aug, 2012 00.00
by wells
dosxuk wrote:I've not seen any mention of the new British Gas logo

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It's been on the vans for a while. I've a feeling it hasn't gone unnoticed on here as well.

Anyway nice enough modernisation.

Re: Another High Street Rebrand

Posted: Wed 22 Aug, 2012 01.01
by AxG
wells wrote:
dosxuk wrote:I've not seen any mention of the new British Gas logo

Image
It's been on the vans for a while. I've a feeling it hasn't gone unnoticed on here as well.

Anyway nice enough modernisation.
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Re: Another High Street Rebrand

Posted: Thu 23 Aug, 2012 02.46
by JAS84
Domino's Pizza is now just Domino's.
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Re: Another High Street Rebrand

Posted: Thu 23 Aug, 2012 11.05
by Dr Lobster*
JAS84 wrote:Domino's Pizza is now just Domino's.
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i imagine they were done under the trade description act - a domino's "pizza" is after all an expensive piece of cheese on toast with extra grease.

Re: Another High Street Rebrand

Posted: Thu 23 Aug, 2012 15.00
by Jake
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A new look Microsoft in time for WIndows 8.

http://blogs.technet.com/b/microsoft_bl ... -look.aspx

Re: Another High Street Rebrand

Posted: Thu 23 Aug, 2012 15.22
by tillyoshea
Jake wrote:Image

A new look Microsoft in time for WIndows 8.
May I be the first to say that I have no strong feelings about this? I don't know whether it's a feature of Segoe or an echo of the italic logo, but I dislike the touching "ft" - to my eye, it looks like the kerning is off. Otherwise, I'm unmoved.

Re: Another High Street Rebrand

Posted: Thu 23 Aug, 2012 15.43
by Philip
Bland. And I thought they were getting rid of the four coloured flag/window thing? Why bring it back in the corporate logo... inconsistent or what.

Re: Another High Street Rebrand

Posted: Thu 23 Aug, 2012 17.36
by Ant
I'm guessing that each colour in the logo represents a product (blue is Windows, green is Xbox, red is Office, yellow is… something).

If that's the case then it's not particularly future-proof.

Re: Another High Street Rebrand

Posted: Thu 23 Aug, 2012 19.15
by Ben
That looks very dated to me.