Yet another Morrisons thread

Stuart* · Fri 21 Sep, 2007 03.21

Gavin Scott wrote:This might sound a little eco-unfriendly, but I get quite pissed off with folk who refuse a poly bag and then spend twice as long trying to wedge things into the world's smallest back-pack like it was an event on the Krypton Factor.
Similarly read: money/card/wallet out of pocket and purse out of handbag. Stupid sods.

I cease to be amazed by ignorant people who stand in checkout queues for 5 minutes and are still unprepared to pay after their purchases have gone past the scanner. Furthermore, they continue to carry on packing without paying while everyone stands there watching. Were they not expecting to have to pay?

The minute I join the queue, or have finished placing my shopping on the belt (if I am lucky enough to be next) I get out my wallet and card. As soon as I start packing, my wallet (along with the necessary card on top) is placed next to the belt so the checkout operater can see it. That way they can process the payment while I finish the packing.

It's not the pinnacle of logistics to do it that way!

nwtv2003 · Thu 04 Oct, 2007 22.58

Gabby Logan (with a bad fringe) is now the latest face of Morrisons, mainly going on about the Sandwiches.

rdobbie · Fri 05 Oct, 2007 01.04

nwtv2003 wrote:Gabby Logan (with a bad fringe) is now the latest face of Morrisons, mainly going on about the Sandwiches.

How I'd love to try one of these "freshly made in store" sandwiches they tell us so much about. I've yet to find a store selling anything other than the usual factory made (and not particularly fresh) ones. It must be only the original purpose-built Morrisons ones that have them, as I've been to 5 ex-Safeways that don't.

By boasting so much about a unique selling point that isn't available in every store, they're just going to piss people off. Why not invest the money in the facilities to make fresh sandwiches in every store before blowing millions on an ad campaign about it? I mean, can it really cost that much to provide a couple of hundred stores with some chopping boards and knives and stuff?

I see the new logo is being rolled out onto packaging really fast. Nearly all fresh pre-packed fruit and veg now has it, and so does much of the dairy aisle. I thought it was going to be one of those painfully slow transitions like the tweaked Tesco logo introduced in 1990/91 which took at least six years to appear on all the packaging. But it seems Morrisons are really pulling out the stops on this one. Haven't seen it applied to any of 'The Best' or 'Bettabuy' range yet though.

Pete · Fri 05 Oct, 2007 05.35

I've seen a bag on the adverts but not in real life (due to Dundee's morrisons being delayed again). Have they updated them or are they going to be sensible and ditch the things?

Gavin Scott · Fri 05 Oct, 2007 07.25

rdobbie wrote:
nwtv2003 wrote:Gabby Logan (with a bad fringe) is now the latest face of Morrisons, mainly going on about the Sandwiches.
How I'd love to try one of these "freshly made in store" sandwiches they tell us so much about. I've yet to find a store selling anything other than the usual factory made (and not particularly fresh) ones. It must be only the original purpose-built Morrisons ones that have them, as I've been to 5 ex-Safeways that don't.

By boasting so much about a unique selling point that isn't available in every store, they're just going to piss people off. Why not invest the money in the facilities to make fresh sandwiches in every store before blowing millions on an ad campaign about it? I mean, can it really cost that much to provide a couple of hundred stores with some chopping boards and knives and stuff?

I see the new logo is being rolled out onto packaging really fast. Nearly all fresh pre-packed fruit and veg now has it, and so does much of the dairy aisle. I thought it was going to be one of those painfully slow transitions like the tweaked Tesco logo introduced in 1990/91 which took at least six years to appear on all the packaging. But it seems Morrisons are really pulling out the stops on this one. Haven't seen it applied to any of 'The Best' or 'Bettabuy' range yet though.

They should lease a few square metres to a Subway concession in each store.

Now they are freshly made sandwiches.

Nick Harvey · Fri 05 Oct, 2007 11.35

Not to mention that, with the speed of the traffic around the Home Counties, the stuff probably wouldn't still be fresh by the time you got it home.

Spencer For Hire · Fri 05 Oct, 2007 12.15

If you're after hard-wearing carrier bags, Waitrose's are the best by miles. Stronger even than Morrisons.

Incidentally, Morrisons is soon to open a huge, brand new store in York, and the exterior signage is already up. There's a small new logo on the tower thing above the entrance, but along the side of the building, they've put up the old-style huge, illuminated, yellow lettering. :roll:

nwtv2003 · Fri 05 Oct, 2007 14.38

Spencer For Hire wrote:If you're after hard-wearing carrier bags, Waitrose's are the best by miles. Stronger even than Morrisons.

Incidentally, Morrisons is soon to open a huge, brand new store in York, and the exterior signage is already up. There's a small new logo on the tower thing above the entrance, but along the side of the building, they've put up the old-style huge, illuminated, yellow lettering. :roll:

AIUI they're keeping the old style lettering on the stores, the newly opened Speke store has it, and recently the Widnes store changed their signs, and they've also kept theirs too.

Stuart* · Fri 05 Oct, 2007 14.44

nwtv2003 wrote:AIUI they're keeping the old style lettering on the stores, the newly opened Speke store has it, and recently the Widnes store changed their signs, and they've also kept theirs too.

What is your source for this somewhat suicidal rebranding strategy?

nwtv2003 · Fri 05 Oct, 2007 17.19

StuartPlymouth wrote:
nwtv2003 wrote:AIUI they're keeping the old style lettering on the stores, the newly opened Speke store has it, and recently the Widnes store changed their signs, and they've also kept theirs too.
What is your source for this somewhat suicidal rebranding strategy?

I work for them and I've read the company propoganda.

Pete19 · Sat 06 Oct, 2007 21.17

I currently work for Morrisons and have been with them since Safeway days.

They are starting this month to re-brand the store signage and it will be complete by march 2007. Market street is the major focus of the Morrisons re-brand becuase of the new logo "fresh choice for everyone".

As an someone who worked for Safeway, its clear that from Morrisons first took over each day now things are getting more and more like Safeway everyday.