Is morrisons getting a complete overhaul?
https://twitter.com/merrioncentre/statu ... wsrc%5Etfw
https://twitter.com/teamfishtank/status ... wsrc%5Etfw
Another High Street Rebrand
I take it you haven't looked in the Morrisons thread...barcode wrote:Is morrisons getting a complete overhaul?
https://twitter.com/merrioncentre/statu ... wsrc%5Etfw
https://twitter.com/teamfishtank/status ... wsrc%5Etfw
If you look very closely at the above picture, you might be able to make out that the window decal says the foodhall was due to open on "Tuesday 24 September". The 24th was, of course, a Thursday.thegeek wrote:Also, my local BHS appears to be getting a food store - nice mix of branding here.
Anyway, the old blue ribbon-h sign on the exterior has been replaced with a new-style logo, but the old one remains on the inside of the mall, along with a more recent logo:
I had a look at the food hall itself, and it's pretty underwhelming. It's been nicely fitted out, but most of the branded goods are Happy Shopper and Euro Shopper; and the endcap with a 'dine in for £10' deal was mostly full of reduced-to-clear items. The reduced tags were hand-written, which doesn't suggest they've got a particularly sophisticated stock control system.
There was a lot of promotion around the shop with arrows pointing towards 'food hall - on the ground floor' (as well as the Dorothy Perkins and Wallis concessions, also 'on the ground floor'.) This store only has one floor. It just feels a bit cheap, but what do you expect for a chain that was sold for a quid.
It does seem odd that they'd pick this store as one of the first to have a foodhall: the mall also has an Asda (and a Sainsbury's not far away); it's also surprising that Arcadia are happy for them to have a DP concession when there's a full DP/Burton store about three doors down.
Norob wrote:I take it you haven't looked in the Morrisons thread...barcode wrote:Is morrisons getting a complete overhaul?
https://twitter.com/merrioncentre/statu ... wsrc%5Etfw
https://twitter.com/teamfishtank/status ... wsrc%5Etfw
Rookie error.barcode wrote:Norob wrote:I take it you haven't looked in the Morrisons thread...barcode wrote:Is morrisons getting a complete overhaul?
https://twitter.com/merrioncentre/statu ... wsrc%5Etfw
https://twitter.com/teamfishtank/status ... wsrc%5Etfw
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scottishtv
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- Joined: Thu 01 Apr, 2004 15.36
- Location: Edinburgh
As reported in The Unofficial Sainsbury's Thread:
Update: Details of the £340m offer (PDF)
A lot of Australian media outlets have been reporting on Wesfarmers bid for Homebase, also reporting:Martin Phillp wrote:Tomorrow's The Times reports that Home Retail Group are in talks with an Australian company over the sale of Homebase, which would leave Sainsbury's to acquire Argos.
A return of the stencil text?!news.com.au wrote:"The acquisition would be the first step in a program ... to reinvigorate core Homebase assets to build an exciting new Bunnings-branded business over three to five years," a statement from Wesfarmers said on Thursday.
"The UK home improvement and garden market is an attractive and growing market."
Update: Details of the £340m offer (PDF)
The trouble with renaming/rebranding a DIY chain is that many of the own brand products, particularly the more obscure tools and fixings, have a very slow turnover. They hang around on shelves and in warehouses for years.
I remember it took a long time for Focus to flush out all their Do It All, and later on Great Mills, branded stock. Even now in Wickes there's a fair bit of stock with the 3D letter W on the logo, which they got rid of at least 6 years ago.
I remember it took a long time for Focus to flush out all their Do It All, and later on Great Mills, branded stock. Even now in Wickes there's a fair bit of stock with the 3D letter W on the logo, which they got rid of at least 6 years ago.
I think the ampersand. I can't remember. I used to hide all the new stock in the overstocks and try to get rid of the old stuff but it shifted so slowly I could never get rid of them all.
B&Q of course is the graveyard of old in store signage. Endless ill thought out rebrands litter the stores and only a few that were converted to the full Port Glasgow style. They likely all have old rubbish sent into them due to the incompetence of the marketing dept.
B&Q of course is the graveyard of old in store signage. Endless ill thought out rebrands litter the stores and only a few that were converted to the full Port Glasgow style. They likely all have old rubbish sent into them due to the incompetence of the marketing dept.
"He has to be larger than bacon"
One of our stores here still had the red & black border around the inside with the old circular B&Q logo at various intervals right up until it closed last year! For whatever reason they never took it down over the years even though that logo was taken down from outside the store around 1996-ish.