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Re: Another High Street Rebrand
Posted: Sat 16 May, 2015 23.46
by Andrew
Has it been mentioned that the Highways Agency is now Highways England
The long established logo that had apparently been in use for 21 years has been replaced by a new one
Re: Another High Street Rebrand
Posted: Sun 17 May, 2015 19.47
by thegeek
Re: Another High Street Rebrand
Posted: Sun 17 May, 2015 22.09
by Pete
I like that logo - bit like the BBC Scotland one.
Re: Another High Street Rebrand
Posted: Mon 18 May, 2015 00.06
by Alexia
Less a high street rebrand, more the bypass then.
Re: Another High Street Rebrand
Posted: Tue 09 Jun, 2015 11.40
by Martin Phillp
HSBC are planning to rebrand their high street banks to ring-fence it from the rest of the business.
A return to Midland Bank perhaps?
Re: Another High Street Rebrand
Posted: Tue 09 Jun, 2015 13.16
by WillPS
They would be daft not to. Another possibility could be that they use the first direct brand? But yeah using Midland would definitely be most sensible.
Re: Another High Street Rebrand
Posted: Tue 09 Jun, 2015 13.39
by Martin Phillp
WillPS wrote:They would be daft not to. Another possibility could be that they use the first direct brand? But yeah using Midland would definitely be most sensible.
I can't see HSBC risking the First Direct brand on the high street. It isn't a tarnished brand and is a successful premium current account from an era before internet banking was the norm.
They could simply revert to the subtle HSBC Midland Bank branding used before the full rebrand, although a modern take on the Griffin logo would completely separate it from being part of HSBC in the eyes of the public.
Re: Another High Street Rebrand
Posted: Tue 09 Jun, 2015 18.40
by JAS84
Martin Phillp wrote:HSBC are planning to rebrand their high street banks to ring-fence it from the rest of the business.
A return to Midland Bank perhaps?
http://www.theguardian.com/business/201 ... s-globally
Customers to be consulted on the new name.
Re: Another High Street Rebrand
Posted: Tue 09 Jun, 2015 20.53
by bilky asko
They should replace the Hong-Kong and Shanghai part of the name with Birmingham.
Re: Another High Street Rebrand
Posted: Wed 10 Jun, 2015 16.28
by Nick Harvey
bilky asko wrote:They should replace the Hong-Kong and Shanghai part of the name with Birmingham.
Or even call it Birmingham Retail Market Bank!
Re: Another High Street Rebrand
Posted: Thu 11 Jun, 2015 12.38
by WillPS
nodnirG kraM wrote:I should imagine Perfect Curve will be in charge of the rebrand, therefore the new name will have no relevance to the company, nor its (or its former swallowed up brands') historical identity.
In fact I'd bet all my shares in Woolworths that it'll be called some bland consumer-centric digital marketplace non offensive non denominational buzzword or acronymous shitefest.
See what you can do.
