This is based on the Dale Farms beef being the same product as Tesco standard beef and the same price. I would choose the Tesco branded one and think the Dale Farms one was an inferior product. My reasoning isn't rational but that's how I feel about it. Anyway, I've since looked at Tesco groceries website and see the Tesco branded options are still available so my assumption from the survey was wrong. Contrary to my view on Tesco standard/Dale Farms I would be more likely to consider Dale Farms than Tesco Everyday Value.Neil DG wrote:Haven't you just talked yourself into buying a slightly more expensive brand?jonathan wrote:Either way, I really don't like the falseness of the branding and if I had the choice of a Tesco branded pack of minced beef or a Dale Farms (the proposal in the survey) I would choose Tesco.
The Tesco & other non-Morrisons supermarket thread
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bilky asko
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Especially when I can already get Dale Farm cheese: http://www.dalefarm.co.uk/pages/dale_farm/CheeseWillPS wrote:Dale Farm seems like a particularly odd choice of fake name to me: viewtopic.php?t=6503
So they've spent the last 18 months simplifying their product ranges and now they're going to make it much more complicated instead? They seem to have this very odd idea that the reason why people go to Aldi and Lidl is because they just love buying products that look like a knock off version of their favourite brands. They completely miss the fact that if these discounters didn't have these made up brands the shelves would just be full of identical looking packaging because of the lack of product choice. Tesco having their own daft, not particularly obvious discount brands just confuses things when they've got such a large choice of brands for each food anyway.
WillPS wrote:Dale Farm seems like a particularly odd choice of fake name to me: viewtopic.php?t=6503
Seems they changed their mind on this and went for Boswell farms instead: http://www.tesco.com/groceries/ProductB ... =G00019076bilky asko wrote:Especially when I can already get Dale Farm cheese: http://www.dalefarm.co.uk/pages/dale_farm/CheeseWillPS wrote:Dale Farm seems like a particularly odd choice of fake name to me: viewtopic.php?t=6503
In fact the only one that did remain from the proposals in the survey was Willow Farms.
The packaging looks nicer than the old Discount Brands but I agree that I would prefer to buy Tesco/Tesco Value/Tesco Everyday Value than a made up farm brand name
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bilky asko
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It's just a massive coincidence that the pretend brands look virtually the same as the actual brands, is it?gottago wrote:They seem to have this very odd idea that the reason why people go to Aldi and Lidl is because they just love buying products that look like a knock off version of their favourite brands. They completely miss the fact that if these discounters didn't have these made up brands the shelves would just be full of identical looking packaging because of the lack of product choice.
These new Tesco brands aren't trying to ape an actual brand (the Tesco logo is pretty prominent on the packs), and is more a mixture of the M&S Lochmuir brand (a generic name that alludes to, but doesn't actually refer to, an actual location), and the Morrisons Market Deals brand.
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bilky asko
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Just been for a visit to my local ASDA 40 miles away in York. The last time I went, all the standard tills had been replaced by hybrid self-service tills.
This time, all the fancy tills have been replaced by the old-fashioned clicky-clack keyed tills of yore in dark grey (bar 3 conveyor belt self service tills, the standard models, and the ones dedicated to the broken down Scan and Go).
Although it feels like you've travelled 20 years into the past, the queues are moving much faster.
This time, all the fancy tills have been replaced by the old-fashioned clicky-clack keyed tills of yore in dark grey (bar 3 conveyor belt self service tills, the standard models, and the ones dedicated to the broken down Scan and Go).
Although it feels like you've travelled 20 years into the past, the queues are moving much faster.
It's amazing that they're still using those ancient terminals and systems, and they still seem to be able to source new ones - for example more recent units I've seen come with no IBM branding since their EPOS business was sold to Toshiba. The system is linked with the US Wal-Mart system - so it's probably a mammoth task to replace it all and if it works well for them they've got no motivation to go to all that effort.bilky asko wrote:Just been for a visit to my local ASDA 40 miles away in York. The last time I went, all the standard tills had been replaced by hybrid self-service tills.
This time, all the fancy tills have been replaced by the old-fashioned clicky-clack keyed tills of yore in dark grey (bar 3 conveyor belt self service tills, the standard models, and the ones dedicated to the broken down Scan and Go).
Although it feels like you've travelled 20 years into the past, the queues are moving much faster.