Another High Street Rebrand

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ph2o
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Hi, it's been a while. On the subject of Lloyds Bank, I noticed on a newspaper ad a different logo a few weeks ago. It's also appearing on some of their posters. Oddly there are no articles about this.

I really like it. It's not really noticeable at first. Subtle. The font is classic (slight serif) and the horse is now forward facing. Also, the green is brighter. Looks really smart.

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Nick Harvey
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Poor horse.

Looks like he's got aspanner in his head.
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Finn
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Location: Manchester

Nick Harvey wrote: ↑Thu 27 Jun, 2024 15.56 Poor horse.

Looks like he's got aspanner in his head.
Why do you think he's madly bucking like that? ;)
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thegeek
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Joined: Sat 04 Jun, 2005 12.35

Spotted the forward-facing horse on a billboard outside Blackhorse Road tube today, and kudos to the ad buyers for the placement.

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Critique
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I was going to suggest that the billboard outside Blackhorse Road station seems to be perpetually advertising Lloyd’s Bank (as it always is when I walk past), but Streetview appears to have not captured the outside of the station with a Lloyd’s ad on it once in twelve years! The Apple Maps version of Streetview however does, so maybe I’m not going mad.
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WillPS
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WillPS wrote: ↑Sun 02 Jun, 2024 16.33 I'll nip along to Long Eaton and report in when I can. It's already one of the nicer Asdas around here, and we often pop in to the Company Shop in town too.
The Post have beat me to it: https://www.nottinghampost.com/whats-on ... on-9462945

(Spoilers: it's not particularly radical)
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thegeek
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John Lewis Finance is now John Lewis Money. Whoop de do.
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Martin Phillp
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John Lewis are reintroducing the Never Knowingly Undersold slogan.
TVF's London Lite.
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all new Phil
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Martin Phillp wrote: ↑Thu 05 Sep, 2024 13.20 John Lewis are reintroducing the Never Knowingly Undersold slogan.
I’ve never been able to get my head around what it means. It’s a crap pretentious slogan.
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Blewatter
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I eep seeing ads that SCS has had a refresh in its stores, but for the life of me I cannot see any differences with how they were before
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bilky asko
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Joined: Sat 08 Nov, 2008 19.48

all new Phil wrote: ↑Thu 05 Sep, 2024 18.48
Martin Phillp wrote: ↑Thu 05 Sep, 2024 13.20 John Lewis are reintroducing the Never Knowingly Undersold slogan.
I’ve never been able to get my head around what it means. It’s a crap pretentious slogan.
It's a price promise. It only previously applied to high street stores, but will now apply to online retailers as well.

It sounds silly and posh, but surely it's not all that out of step with what John Lewis are.
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