Another High Street Rebrand

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WillPS
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Pete wrote: Tue 09 Apr, 2019 08.06 has the post office sign been hit by a van?

I wonder what the logic behind this sort of thing is? I appreciate they want to retain their independence from CWS but at the same time why stick with a generally hated incarnation of the brand rather than embrace the universally praised return to the 60s logo?

There would be several easy ways to integrate the southern coop branding on the 2016 identity which would surely be better :/
I don't think any of the societies have taken it on. Central England are still opening new branches with that branding. Of course Lincolnshire are still using the 90s circular version.

I'm beginning to wonder whether TCG are preventing the new/old logo from being used in some way.
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thegeek
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I happened to pass the flagship branch in London today - the sign-changing fairies hadn't been visiting, but the digital sign next to the front door did have this version of the logo:

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with the chevron being the transition between slides.
thegeek
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james2001
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The new logo hasn't made it to the website yet for some reason.
Philip
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God, branding is in such a dull, samey phase at the moment. Everyone wants to look like Spotify.
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gottago
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That's a horrible font on that logo.
thegeek
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Remember that rumour that BT were going to rebrand, but then nothing actually came of it? I wonder what happened to that plan. 🤔
Martin Phillp
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HMV Doncaster appears to be the pilot store for the Sunrise Records format of prodomentely vinyl.


TVF's London Lite.
Philip
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thegeek wrote: Wed 08 May, 2019 19.01 Remember that rumour that BT were going to rebrand, but then nothing actually came of it? I wonder what happened to that plan. 🤔
Out of curiosity I did a search on Twitter and while there was nothing about a potential future rebrand, I did come across this great screenshot of BT's intranet with a theme based on the original British Telecom branding.

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thegeek
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thegeek wrote: Wed 08 May, 2019 19.01 Remember that rumour that BT were going to rebrand, but then nothing actually came of it? I wonder what happened to that plan. 🤔
this was lodged with the IPO yesterday
AxG
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From the other place:
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