tillyoshea wrote: ↑Tue 26 Jun, 2018 20.12 Retail Week is reporting a planned major rebrand by John Lewis and Waitrose to "John Lewis & Partners" and "Waitrose & Partners" respectively.
Gut reaction: feels like a bit of a stunt that'll be forgotten in a couple of years. Though, in fairness, that's not usually JLP's style.
Another High Street Rebrand
Are you sure Bainbridge got a version with the 00s font? All the named stores I knew (Jessops of Nottingham, Bonds of Norwich and Cole Brothers of Sheffield) were branded with this font:
and all were rebranded in the early 00s as John Lewis with the logo they've just replaced. The only store I knew of which got branding with the new font was Peter Jones (which retains it to this day, for some reason possibly related to its Royal Warrants):
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Tesco are due to rebrand some of their stores (along with opening some mothballed stores) as a new brand of discount store to compete with Aldi and Lidl, called Jack's after their founder Jack Cohen.
A Tesco subsidery PTLL Ltd. has lodged the following with the trademarks office.
A Tesco subsidery PTLL Ltd. has lodged the following with the trademarks office.
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At first sight, I thought the D in the new logotype echoed that stylised D - but after looking it up, it's rather different to how I remembered it.