The *OFFICIAL* Asda thread

[osbaldwick]

Is this thread for real?

[Gavin Scott]

Is this thread for real?

Naturally.

[osbaldwick]

I remember ASDA when it was Associated Dairies in the 70s. Its come a long way since then!

[WillPS]

Only one part of the ASDA story. The origin of their supermarket formats was actually GEM stores, which had their flagship in West Bridgford, Nottinghamshire (still a key ASDA location). There was also Asquith stores but I don't know much about them.

Contrary to popular belief ASDA's name is formed from Asquith and Dairies, but obviously it was instantly recognisable as Associated Dairies in areas they were previously.

[Chie]

Asda has launched a new range called 'Chosen by you', which incorporates some of their existing own-brand produce as well as many new ones.

The packaging (as modeled by this fancy flapjack) looks very smart.



http://www.asdachosenbyyou.com

[WillPS]

I noticed my Pasta Salad had this on it. What does "Chosen by You" actually mean though?? As far as I can tell it's the same pasta salad as ever...

[Alexia]

I noticed my Pasta Salad had this on it. What does "Chosen by You" actually mean though?? As far as I can tell it's the same pasta salad as ever...

You chose it, you bought it. It's yours. You eat it. Sorted.

[Nick Harvey]

Pedant of Wiltshire here!

So while it's still sitting on the shelf and you haven't yet chosen it, could you report them for the name being a lie?

[Alexia]

Pedant of Wiltshire here!

So while it's still sitting on the shelf and you haven't yet chosen it, could you report them for the name being a lie?

Yes.

Well I would anyway.

[Sput]

But in that case, hadn't you chosen it anyway? Not to eat, but to single out for criticism!

Those ASDA bastards are ever so sneaky...

[WillPS]

Okay, but aside from being something which may be chosen, what does it mean?? It's not healthy stuff, nor stuff of supposed superior quality... I don't really understand the point over just ASDA-own brand...