I wonder if the story was updated after you posted? It now explains all.Philip wrote: ↑Tue 12 Nov, 2019 16.28Wonder what happened here then? Tesco licensed the photo from Getty Images and Mel B's agent but it seems nobody told Mel B herself. The whole Clubcard Plus ad campaign is piss poor anyway.
https://www.bbc.co.uk/news/entertainment-arts-50387714
But you're right, it's pretty shoddy branding. They can't seem to decide whether the 'plus' lozenge goes next to 'Clubcard' or the entire stacked 'Tesco Clubcard' bit.