The Tesco & other non-Morrisons supermarket thread

thegeek
Posts: 534
Joined: Sat 04 Jun, 2005 12.35

Neil DG wrote:
thegeek wrote:I've also not seen any of Christmassy paper hats being added to Tesco store signs yet this year. Have I just been at the wrong stores or are they not doing it this year?
Tesco Extra Stretford (Manchester) has one again this year. Last year it had it virtually from when it opened (late November).
I spoke too soon - my local store now has its hat.

I suppose it must take a while to open up all those giant neon crackers. Presumably they've got a large pile of giant neon bad jokes to go with them too.
User avatar
Pete
Posts: 7161
Joined: Fri 15 Aug, 2003 13.36
Location: Dundee

thegeek wrote:giant neon bad jokes
you mean TV Forum?
"He has to be larger than bacon"
Alexia
Posts: 2967
Joined: Sat 01 Oct, 2005 17.50

Tescos Llandaf / Heath / Gabalfa (whatever it's called this week) has a hat, but it's rather annoyingly not sat on the head of the O naturally, it's off to one side. This perturbs me.
User avatar
Nick Harvey
God
Posts: 4033
Joined: Fri 15 Aug, 2003 22.26
Location: Deepest Wiltshire
Contact:

Alexia wrote:Tescos Llandaff / Heath / Gabalfa
The big one on Western Avenue, or the smaller one on Manor Way?
Alexia
Posts: 2967
Joined: Sat 01 Oct, 2005 17.50

Nick Harvey wrote:
Alexia wrote:Tescos Llandaff / Heath / Gabalfa
The big one on Western Avenue, or the smaller one on Manor Way?
Big ugly white bastard on Western Avenue.
User avatar
Nick Harvey
God
Posts: 4033
Joined: Fri 15 Aug, 2003 22.26
Location: Deepest Wiltshire
Contact:

Are you allowed to say 'white' any more?
Alexia
Posts: 2967
Joined: Sat 01 Oct, 2005 17.50

Nick Harvey wrote:Are you allowed to say 'white' any more?
It IS white.

Image
Critique
Posts: 949
Joined: Mon 17 Aug, 2009 10.37
Location: Suffolk

The East of England Co-operative Society has continued with the rebrand it started sometime last year, and it's actually quite nice. Gone is the ridiculously long name and some meh-ish branding, and in is 'East of England Co-op' instead and much nicer branding.

Old logo:

Image

New logo:

Image

The website has also received a facelift, and really shows off the much nicer brand that they now have. The serif font works really well and the bright green looks surprisingly nice too. Lots of noise has also been made recently about things like the 'Sourced Locally' range, which is food that is, erm, sourced locally, and they appear to be being much bolder in both their branding and what they do. This isn't the kind of thing we were seeing two or three years ago. However, none of the stores carry the new logo or branding, although they did make some new posters with the logo on (with staff in the old uniform).

This particular society also offers Pharmacies, some odd 'Healthy Living/Mobility Centres' (of which there are two), opticians (of which there are four), and funeral care (44 centres), which I think does very well.

How many Co-op societies are left? Is it just Scotmid and the East of England Co-operative Society that have kept their own brands etc? And are the same posters advertising the current promotions used everywhere, or here in the East do they just use ones that fit in with the national 'the Co-operative' brand but don't have any logos on to link them to a particular group?
james2001
Posts: 505
Joined: Sat 04 Jun, 2005 23.10

I'm pretty sure the Lincolnshire co-op still uses the pre-2008 logo. Certainly it's still up on all of their stores I saw when I was in Lincs last month.
User avatar
ph2o
Posts: 28
Joined: Tue 08 Oct, 2013 21.00
Location: London / Glasgow

Tesco has brought back its Healthy Living range.

Old logo-
Image

Evolution-
ImageImage
Image

Became 'Light Choices' briefly for diet version of foods (Healthy Living branded food were strictly healthier foods)-
Image

Newly rebranded Healthy Living range-
Probably the best yet!
Image
Whataday
Posts: 299
Joined: Fri 22 Aug, 2003 00.08
Location: Cardiff
Contact:

Is that just a demo or does it not contain any information about the product on the front of the packaging?
Post Reply