Another High Street Rebrand

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AgainWTheNorth
Posts: 22
Joined: Thu 28 Jan, 2016 03.12

Well, makes sense; if they make it seem as though you can't go to Asda, you'll go to Morrisons instead! At least, it could work that way.
Then again, I'm an American - what do I know?
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Finn
Posts: 610
Joined: Sun 06 Nov, 2005 17.02
Location: Manchester

Sorry. The photo looked embedded to me.

Here's a link to it: https://goo.gl/photos/XgzE6fJ13SipaLUu8
Alexia
Posts: 2999
Joined: Sat 01 Oct, 2005 17.50

OK now I've seen the pic....

LOL.

May be less rebranding, more local guerilla warfare......
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tillyoshea
Posts: 364
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Location: Newcastle upon Tyne
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Another "not exactly high street" contribution... but aligning with the current trend for flat graphics in single tints of single colours.

IHG (the hotel group) goes from:
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to (with apologies for poor quality):
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While their Holiday Inn Express brand goes from:
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to (with apologies for even worse quality):
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sqwidge1978
Posts: 77
Joined: Sat 25 Jun, 2016 15.42

Dunelm have rebranded from This

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To this

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Square Eyes
Posts: 630
Joined: Fri 15 Aug, 2003 13.38

Krispy Kreme is becoming Krispy Cream...

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Pear
Posts: 22
Joined: Sat 04 Jun, 2016 13.11

Square Eyes wrote: Thu 30 Mar, 2017 20.58 Krispy Kreme is becoming Krispy Cream...

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Are the calendars at Krispy Kreme (sorry, Cream) set two days in advance?
Philip
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Apparently it's because we keep pronouncing it wrong. A bit like Jif becoming Cif but in reverse
Image
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Finn
Posts: 610
Joined: Sun 06 Nov, 2005 17.02
Location: Manchester

Square Eyes wrote: Thu 30 Mar, 2017 20.58 Krispy Kreme is becoming Krispy Cream...

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Which makes no sense in terms of the alliteration.

Although if they want everyone to pronounce 'kreme' the American way (='cream') rather than the French way (= 'krem'), I guess it makes a sort of sense.
james2001
Posts: 718
Joined: Sat 04 Jun, 2005 23.10

Seems quite strange, I've never throught about pronouncing it any way other than "cream".
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tillyoshea
Posts: 364
Joined: Sun 23 Nov, 2003 14.34
Location: Newcastle upon Tyne
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Pear wrote: Thu 30 Mar, 2017 21.31Are the calendars at Krispy Kreme (sorry, Cream) set two days in advance?
Very possibly.
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