Another High Street Rebrand

Pete · Sat 30 Dec, 2017 15.37

The one I most recently experienced was Canterbury and that was surprisingly small. Like a WHSmith size.

ph2o · Tue 02 Jan, 2018 11.07

HSBC released a new campaign yesterday (on New Year's Day) together with what seems like their new logo. The pictures are taken from their new advert.

New logo -

New logo on shop front -

New logo on cards -

Not too keen on that font, but love the advert.

Philip · Tue 02 Jan, 2018 11.13

Brilliant, just as they've changed the signage on the branches to 'HSBC UK' with the old serif font!

WillPS · Fri 05 Jan, 2018 16.24

Topshop rebrand. Not much to get excited about.

bilky asko · Fri 05 Jan, 2018 16.31

WillPS wrote: Fri 05 Jan, 2018 16.24

Topshop rebrand. Not much to get excited about.

Which one's the before and which is the after?

cyberdude · Fri 05 Jan, 2018 16.35

bilky asko wrote: Fri 05 Jan, 2018 16.31
WillPS wrote: Fri 05 Jan, 2018 16.24

Topshop rebrand. Not much to get excited about.
Which one's the before and which is the after?

Top - new
Bottom - old

New one's nicer IMO. Gonna wait and see whether they rebrand my local store.

WillPS · Fri 05 Jan, 2018 18.10

Dunno.

scottishtv · Tue 09 Jan, 2018 18.24

Pete wrote: Sun 30 Mar, 2014 15.06This seems to be a thing with architect drawings of shopping centres, blatantly using a logo but altering it slightly. It does increase the realism significantly. One of Dundee's shopping centres is planning a revamp and its plans included a sign for "Waganoodle" amongst others

Ah, finally found this post. A recent planning application for more retail units at Straiton near Edinburgh, has treated us to: Coffee Hero, Fred Barker, Top Stuff, Woodland and J&N amongst others.

Presumably the colourful logos and windows full of goods are there to distract the councillors from the fact they're approving another row of boxy retail units at this site... and an application that seems a bit crapper than the first version too.

all new Phil · Wed 10 Jan, 2018 09.15

That’s the biggest branch of Coffee Hero I’ve ever seen!

WillPS · Fri 12 Jan, 2018 10.11

The Guardian's new logo has been revealed: https://www.theguardian.com/media/2018/ ... nline-apps

The paper goes tabloid on Monday.

I don't like it as much as the previous two.

scottishtv wrote: Tue 09 Jan, 2018 18.24
Pete wrote: Sun 30 Mar, 2014 15.06This seems to be a thing with architect drawings of shopping centres, blatantly using a logo but altering it slightly. It does increase the realism significantly. One of Dundee's shopping centres is planning a revamp and its plans included a sign for "Waganoodle" amongst others
Ah, finally found this post. A recent planning application for more retail units at Straiton near Edinburgh, has treated us to: Coffee Hero, Fred Barker, Top Stuff, Woodland and J&N amongst others.

Presumably the colourful logos and windows full of goods are there to distract the councillors from the fact they're approving another row of boxy retail units at this site... and an application that seems a bit crapper than the first version too.

I do enjoy those Aldi-ised brands architects use.

WillPS · Fri 12 Jan, 2018 10.51

sqwidge1978 wrote: Fri 08 Dec, 2017 22.45
WillPS wrote: Fri 08 Dec, 2017 11.37 Hammerson only really want the out of town supercentres. I expect they'll be stripped of Intu branding and the reduced Intu portfolio sold off either as a whole or centre-by-centre.

Doesn't bode well for the poor old Broadmarsh centre in Nottingham though, now on its 6th or 7th redevelopment proposal in the last 2 decades, no ground broken on any of them.

https://twitter.com/intuBroadmarsh/stat ... 5777406977
Nice to see Argo Broadmarsh still using the original 1970s branding

Just learned this store is to move in to Sainsburys next month. I'll go and take some photos in the next few weeks.